PDF: Marketing Lateral

Marketing Lateral

Lateral Marketing (pdf) | Paperity

Lateral Marketing by Philip Kotler and Fernando Trias de Bes reviewed by DANNY MEADOWS KLUE. The New Bottom Line: Bridging the Value Gaps that are Undermining Your Business by Alan Mitchell, Andreas W. Bauer and Gerhard Hausruckinger reviewed by NEIL MORRIS.

Lateral Marketing: New Techniques for Finding Breakthrough

Lateral Marketing book. Read 10 reviews from the world's largest community for readers. ... Start by marking “Lateral Marketing: New Techniques for Finding Breakthrough Ideas” as Want to Read: Want to Read saving ... Desde Leader Summaries recomendamos la lectura del libro Marketing Lateral, de Philip Kotler y Fernando Trías de Bes.

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